Can small dealerships with one Special Finance person and limited Subprime lenders benefit
from Internet Leads? Dodge KIA says you can.
With the sea of companies in the market, its tough to decide who to work with. Dodge KIA, like many dealers didnt find the right company the first time around. Then she found CyberLead. We spoke to them for awhile before we agreed to work with them.
I receive 60-70 leads per month from CyberLead and close an average of 10% of those leads. Those deals are customers I would never have seen without CyberLead. We average 30 special finance deals per month.
In addition to Internet leads provided by CyberLead, we use their vanity domain service and use CarCredit.com in our newspaper ads. This generates several more leads each time.
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Scharlene Horne
Dodge Kia